The Reddit Playbook
The B2B Guide to Reddit Lead Generation
Most B2B marketers ignore Reddit. The ones who don't are quietly building a predictable pipeline of qualified leads—while everyone else fights for attention on LinkedIn.
This 34-page guide shows you exactly how they do it.
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What's Inside
Five chapters covering everything you need to turn Reddit into a reliable source of B2B leads.
Understanding Reddit's Unique Ecosystem
Why Reddit works differently than other platforms—and how to use that to your advantage.
The 21-Day Account Foundation
Build credibility before you need it. The exact warming strategy top companies use.
Finding High-Intent Posts
Identify posts where people are actively looking for solutions like yours.
Writing Comments That Convert
Create responses that help first, sell second—and actually get upvoted.
Stop Ignoring Reddit
While your competitors fight for attention on saturated channels, Reddit communities have genuine conversations about problems your product solves.